The brand-new tenth anniversary iPhone X comes with facial recognition called ‘Face ID’, but that didn’t go well at the launch, it had a bit of a blondie moment.
Don’t worry though, the sheep – I mean the faithful – shrugged off the issue.
So now you can just look lovingly at your iPhone X and it will switch on – how quaint.
Another achievement is Apple have caught up with other phones by introducing Wireless charging, oh but surely, that’s so yesterday’s news.
Now here’s a real nasty.
The first indications on pricing suggests those buying in pounds will be paying the same numbers as those using dollars. What is that all about then?
There is a huge financial difference between the dollar and pound. I suppose Brexit will be blamed. However, the mind-numbing pricing should put at least a few off.
So, let’s start with the budget priced iPhone 8. Coming in at $£699 for 64GB and the iPhone 8 Plus a whopping $£799. Now what I would suggest is shop around. For that kind of money, you can get a Samsung 8 Edge with loads of toys thrown in.
The iPhone X will also be available to order in late October.
The prices seems to be around $1,000 and at today’s exchange rate it really should come in at £750. However, that is unlikely to be the case, Apple will price higher we understand.
The iPhone X has an edge-to-edge glass screen, nothing new there, unless you are an Apple owner living on Mars – it’s old news people.
The top of the range X-Phone could be over £1,100. Have apple lost the plot or have they researched the Apple sheep and identified iPhone owners are exempt from the present credit squeeze?
What will the iPhone 8 come with? Well you’ll probably need to add £150 for a pair of wireless headphone … oh please.
So, what’s the bottom line?
- This reporter will probably have his Mac Hater thread increased on Mac World, bless them.
- Are Apple still playing catch-up? Yes, they are.
- Will the Apple faithful buy them? Many, many will. However, I don’t see sales being as good as previous launches.
- Comparing the rest. You can get very similar phones for better prices which in truth are more compatible with other operating systems – Apple should wake up to that.
- Will I be using one? In truth I was offered, FREE, a brand spanking new X-Phone which I declined. I explained I would have to change so many things in the office and home to make it compatible, it’s just not worth it – so ‘no thank you’.
In summary it will sell, but maybe, just maybe some consumers will look past the pretty box/hype and discover the better routes to making a call, taking pictures, sending texts, organising your diary, listening to the radio worldwide, watching some TV, even taking a selfie and all that will be done without a phone that after all is a control freak.